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How new products get started

How new products get started

Posted by John on 29th Oct 2015

A couple years ago The Elegant Office participated in the annual trade show of the Association of Legal Administrators (ALA). As part of our standard procedure, we displayed our most popular products; our top-grain leather conference pads, our leatherette conference pads, our matching coasters and even our conference room organizer. All products commonly used in the finest boardrooms across the country and world.

It was early afternoon when an ALA member approached me with a complaint. “I have a boardroom that cost close to six figures to put together, yet I still serve my coffee condiments in a plastic tray”. From there, the process began. We worked with our manufacturing partner to make drawings, then photos, then actual prototype samples, and finally the finished design. The result?  Our  Leather Coffee Condiment Organizer

Since its introduction in early 2014, sales have far exceeded our expectations. Clearly others had this same need, continuing with a beautiful leather look for the boardroom.

Remember, we do custom work. If you have an idea / need for your Boardroom or Conference room, let us know!